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Corporate training is in a new era. Gone are the days of ad hoc learning that was only done when it’s absolutely necessary. That’s a practice that just doesn’t cut it anymore. Organizations are opening their eyes to the incredible opportunities training programs have for them. And with the emergence of great technologies and rising interest in the measurable impact of training, the advantages are now more attainable than ever before.
To understand the real benefits and implications, let’s discuss corporate training for your business. We’ll illustrate:
Corporate training is the strategy of providing learners, internal and external to your organization, with the skills and knowledge they need to be successful. By furthering their success, you are, in turn, facilitating the success of your business. Notably, this type of training is no longer just about training your employees (although that’s still important), it allows you to reach external audiences - your customers and partners.
With corporate training evolving, the idea of a corporate university is becoming more ubiquitous. This university trains one or more of your audiences with whatever training your business wants to provide, and it’s all done harmoniously. You can also offer certified courses.
Through your university, your learners are automatically awarded certificates after completing a course. It creates a “badge of honor” they’ll be proud of. Here’s an example of a Corporate University, the typical training that’s offered, and the benefits experienced:
Building a corporate training program is a smart move. Starting a formal training strategy for your business can be intimidating, especially if you’ve got a lot of people and audiences you want to train. Here’s some advice on how you can implement one:
Our biggest tip: start somewhere. If you have multiple types of training you want to deliver, we suggest diving in and starting where you think it will benefit your business most. Perhaps you start by setting up employee training. First, you set up your compliance training, then a 6-week onboarding strategy for new hires, then product training…and so on. It’s gradual, achievable, and builds training momentum.
From here, you can decide the next training and development steps for your organization in a manageable way. Most, if not all, organizations have some form of training happening. But creating a corporate training program formalizes the process. It makes it measurable. Therefore, it’s important to consider how your business is going to take sporadic training sessions and convert them into a more defined training strategy.
You have lots of options here. And it’s up to your business to decide what’s best. Here are some ideas:
Implementing training is important, but it’s only valuable when you have training goals to measure its success. With each type of training your business starts to deliver, you need to decide and set achievable goals. For a business implementing employee training, it could be to improve employee retention by 25%.
For customer training, it could be to increase product adoption by 15%. Whatever it may be, make sure it’s a target that you can measure to identify the tangible impact corporate training has on your business.
Great corporate training is all about implementing a strategy that works for you and your learners - whoever they may be! Done right, with the best tools and with training aligned to specific goals, it’s sure to deliver value for your business.
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Counseling Haven and Training Center is an organization composed of a team of counseling experts from diverse fields, and specializations. The team includes psychologists, motivational speakers, coaches and team builders also have a network of consultants in our team hence we offer quality support.
Address: 5499-00506 Nairobi, Kenya
Phone: +254 750 556 135